In Job Hunt, You're Selling Yourself

Summary


YOU'RE selling a product and the product is you, so much of what I teach involves advanced sales techniques as they apply to job hunting. That's because job seekers are too "me" focused when the buyer, which is the hiring company, wants to know what's in it for them. When the buyer is about "me" and the job seeker is about "me," the interview won't be very successful because both parties are thinking "what's in it for me?" They're neglecting to take into consideration the other side of the equation.

Failing to consider the other person's side extends to following up on resumes. "Hi, my name is Mary Johnson. I sent you my resume last week, and I was wondering if you received it." The response, invariably, is "If you sent it, we have it." And Mary hangs up the phone frustrated, no wiser than before she called.

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Extract


In Job Hunt, You're Selling Yourself

The reason is that she was expecting the person to remember her. Failing that, she expected the person to invest their time in finding the answer. The odds...

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